Fruit of the Loom
Fruit of the Loom is a leading manufacturer of comfortable, affordable underwear, activewear, and casual apparel for men, women, and kids. Founded in 1851 and now owned by Berkshire Hathaway, the brand operates globally with a focus on quality basics at accessible prices.
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Fruit of the Loom · Jun 19
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Fruit of the Loom customer service
Use any of the convenient means below to contact Fruit of the Loom customer service.
| Phone | (855) 253-4534 |
| Web | https://www.fruit.com/customer-service/contact |
| [email protected] |
Fruit of the Loom jobs
Fruit of the Loom, Inc. offers a friendly and rewarding work environment that includes competitive pay, generous benefits, career growth and development. Our team culture encourages everyone to be creative, collaborative, innovative and keep our consumers at the center of everything we do.
View current Fruit of the Loom jobs
Headquarters
One Fruit of the Loom Drive
Bowling Green, Kentucky 42103
(855) 253-4534
[email protected]
Returns
What is the return window?
You may return any item that is in the original condition that it was received from Fruit.com - unused, unwashed, and accompanied by original packaging, including tags. You may return items purchased from Fruit.com within 30 days of the original order date.
Are there any items that are non-returnable?
Only items purchased from Fruit.com are accepted for returns. If the items were purchased elsewhere, please contact that retailer to complete your return.
How will I receive my refund?
You will be refunded for the merchandise total, plus applicable sales tax paid, and shipping. If you return any part of an order that was part of a promotion, your refund may be reduced. Please allow 14 business days for us to process your return and 1 to 2 billing cycles for the returns credit to show up on your credit card statement.
Who pays for return shipping?
Fruit of the Loom offers free returns when you use the prepaid return shipping label that you print from Fruit.com.
How do I start a return online?
You can log into your Fruit.com account and initiate a return from the My Account page. Select the item(s) you wish to return and follow the steps to print the prepaid return shipping label. Repackage the returned items in either the original shipping bag or packaging of your choice, and apply the shipping label. Drop it in your mailbox or take it to the nearest USPS or FedEx location.
Editor's Take
Here's the thing about Fruit of the Loom - it's basically the underwear equivalent of that reliable friend who's been around forever. And I mean forever. The company's been making clothes since 1851, which is kind of wild when you think about it. That's over 170 years of elastic waistbands and cotton comfort.
But here's what's interesting. While most people know them for those multipacks of white briefs your mom used to buy, Fruit of the Loom has quietly become something bigger. They're owned by Berkshire Hathaway now (yeah, Warren Buffett's company), which happened back in 2002 when they scooped up the brand for about $835 million. That's not pocket change, even for Buffett.
The brand's actually having this whole renaissance moment. They've been leaning hard into social media - particularly TikTok - bringing back those fruit mascot characters from the '70s and '80s. Remember the apple and grapes walking around? They're calling them the "Fruit People" now (more inclusive, apparently), and Gen Z is kind of eating it up. The nostalgia factor is real.
What's maybe most impressive is how they've managed to stay relevant in a market that's gotten incredibly crowded. According to NPD data, they're still the best-selling brand in the U.S. for ladies underwear, men's T-shirts, and men's sweatpants. That's not nothing. They've done it by keeping prices comfortable - literally their tagline - while expanding beyond just underwear into activewear, loungewear, and basically everything you'd wear when you're not trying to impress anyone.
The company operates in 44 countries and employs over 27,000 people globally. They've got production facilities scattered from Honduras to Vietnam to Morocco. It's a massive operation that most people never think about when they're just grabbing a six-pack of boxer briefs at Target.
And notice how they've pivoted their whole vibe lately? The website's cleaner, the branding feels fresher, and they're actually talking about things like sustainable fabrics and moisture-wicking technology. They're trying to compete with the DTC underwear brands that have popped up everywhere, but doing it while maintaining that accessible price point that's always been their thing.
So yeah, Fruit of the Loom isn't just your grandpa's underwear brand anymore. Though, let's be honest, it's probably still that too. And there's something kind of comforting about that consistency.