The Frye Company - June 28, 2026

Billy Hits the Stage

Western-inspired styles made to stand out ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Hello there,

The Billy is back, ready for wherever the season takes you.

A longtime Frye favorite, the Billy returns in fresh new colorways with the same handcrafted quality and unmistakable Western spirit that made it an icon. Built from premium leather and designed to be worn your way, it's a boot that only gets better with time.

From festival weekends to open roads and everyday adventures, Billy is made for the moments that become memories.

Shop Billy >

New colors. Same authentic character. Endless ways to wear it.

Step into summer with a boot that's rooted in heritage and made for today.
The Frye Company

THE ORIGINAL. THE AUTHENTIC. THE ONLY.

The Frye Company

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99 Larkin Williams Ind Ct Saint Louis, Missouri 63026 US

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