goop - September 14, 2025

new in

Fall-ready fashion, beauty, and more.

new in

A scent that evokes the Icelandic wilderness. A thoughtfully designed daybag crafted from softest suede. Or a pair of black leather loafers defined by intricately woven edges. These are just some of the new arrivals that are topping our must-have lists—click through for the full curation.

alt

beauty

exosome hydration therapy serum, $95

Instafacial Plasma Duo, $285

útilykt spray - 66°norður x fischersund, $198

gogo cooling shimmer stick, $20

alt

fashion

yasmin cropped trench, $895

vérité city small bag, $3750

salome jean, $480

whip loafers, $790

shop new arrivals

take 20% off two goop beauty favorites—through 9/22.

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