Loro Piana
Loro Piana is an Italian luxury fashion brand founded in 1924, specializing in the world's finest cashmere, vicuña, and wool textiles. The company offers ready-to-wear clothing, accessories, leather goods, and home textiles, all made in Italy with uncompromising quality and craftsmanship.
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Loro Piana customer service
Use any of the convenient means below to contact Loro Piana customer service.
| Phone | (212) 652-1650 |
| Web | https://us.loropiana.com/en/contact |
| [email protected] |
Loro Piana jobs
Working at Loro Piana means becoming part of its history and embracing values such as quality, tradition, excellence, and reliability. Through our work, we turn these values into those features that make our products unique and that we search for in the new co-workers willing to become part of our world. Working within our reality means making a difference every day: we are driven by passion and the certainty that we can always achieve more.
View current Loro Piana jobs
Headquarters
Via della Moscova, 33
Milan, Lombardy 20121, Italy
Returns
What is the return window?
You may return for free, for a refund or exchange, any unused or unworn items in perfect sellable condition and in their original packaging with all labels and tags, purchased through the website within 30 days after the items are received.
Do I need a receipt to return an item?
Yes, you need to bring your products, in perfect condition, new, unaltered, unused, and with all of the tags and labels attached, in their original packaging along with the Receipt that you received with the original purchase, to a Loro Piana Store.
Are there any items that are non-returnable?
Personalized items are created especially for you, therefore no returns or exchanges are accepted, unless the personalised products are damaged or faulty.
How will I receive my refund?
Once the return procedure has been followed and completed, the amount due will be refunded on the Gift Card used for the purchase. If you want to return an order paid partly with a Gift card and partly with another payment method, you will receive a mixed refund. The amount paid with the Gift Card will be refunded to the credit on the same Gift Card; the remaining amount will be refunded by the same payment method used when ordering.
Can I return online purchases in-store?
Yes, you may drop off your Return at any US Loro Piana store, for online purchases made in the US.
Loro Piana hours
| Sunday | 12:00pm - 6:00pm |
| Monday | 10:00am - 7:00pm |
| Tuesday | 10:00am - 7:00pm |
| Wednesday | 10:00am - 7:00pm |
| Thursday | 10:00am - 7:00pm |
| Friday | 10:00am - 7:00pm |
| Saturday | 10:00am - 7:00pm |
Hours may vary by location and be modified due to holidays or events. Be sure to verify the current operating hours for your local Loro Piana.
Check my Loro Piana hours
Editor's Take
You know how some brands just kind of exist in the background of luxury, quietly doing their thing while everyone else screams for attention? That's basically Loro Piana's entire vibe. And honestly, it's working.
Founded back in 1924 in northern Italy, this isn't some flash-in-the-pan label riding the "quiet luxury" wave-they basically invented it before anyone thought to give it a name. The Loro Piana family started trading wool in the early 1800s, so we're talking six generations of people who really, really care about fabric. Like, obsessively. They'll travel to Inner Mongolia to brush cashmere from one-year-old goats (yes, baby cashmere is a thing), or trek into the Andes to source vicuña fiber-which people literally call "the fiber of the gods." No expense spared, no shortcut taken.
Here's what makes them different: they control everything. And I mean everything. From the moment they're selecting fibers in Peru or Mongolia to when that $3,000 sweater lands in their Milan boutique, it's all happening in-house. Most luxury brands outsource at least some production, but Loro Piana operates nine factories, all in Italy, handling every single stage themselves. It's vertically integrated in a way that would make a supply chain professor weep with joy.
The aesthetic is... well, if you know, you know. Lots of oatmeal tones, terracotta (they call it "kummel red"), and pieces that look almost boring until you touch them. Then suddenly you understand why someone would pay $1,500 for a baseball cap. The fabrics have this insane hand-feel-soft doesn't even begin to cover it. We're talking about materials so fine they produced 14.8 million feet of fabric in 2012 alone, making them one of the world's largest cashmere purveyors.
But it's not all sunshine and vicuña scarves. In 2024, Bloomberg called them out for allegedly underpaying indigenous Peruvian communities who harvest those precious fibers. Loro Piana pushed back, saying they've paid nearly $20 million over a decade to Peruvian suppliers, but it's a reminder that even the most elevated supply chains have real people at the bottom of them.
The brand really hit mainstream consciousness thanks to shows like "Succession"-suddenly everyone wanted to dress like they Summer in the Hamptons and have opinions about sailing regattas. LVMH bought an 80% stake in 2013 for $2.6 billion (yes, with a B), and since 2022, their headquarters have been in this gorgeous historic building in Milan's Brera district called Cortile della Seta, which used to be the center of Italy's silk trade.
Today they've got 145 stores worldwide, from New York's Madison Avenue to Dubai Mall, plus outlet locations where you can occasionally score deals that won't require a second mortgage. They've expanded beyond clothing into home goods, accessories, even swimwear as of 2022. Revenue hit €1 billion in 2019, so clearly people are willing to pay for that level of quality and understatement.
The whole thing feels very "if you have to ask, you can't afford it"-but in the most elegant, whispered way possible.