Summerfest - April 10, 2026

Just Dropped: The "ViewFinder" Adidas Samba

Available April 11 online and in store.

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Style Loud. Step Louder. For the 414.

For the 414 - The “ViewFinder” Adidas Samba exclusive collab between Adidas, Shake James, Summerfest, and Visit Milwaukee. A design that puts Milwaukee’s neighborhood in full view and tells the city’s story from every angle.

These are more than a sneaker – every pair unlocks a 2026 Summerfest single day general admission ticket 🔥

Limited drop April 11 in person at Sneex located at 1320 E. Brady Street, Milwaukee and online at the link below.

SHOP VIEWFINDER ADIDAS SAMBA

Copyright (C) 2026 Milwaukee World Festival, INC. All rights reserved.

639 E Summerfest Place
Milwaukee, WI 53202

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