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Looking for a way to support the community AND get free or discounted entry to Summerfest this weekend? Check out this weekend’s Admission Promotions 🔥👇 |
| | On top of all the amazing live music you can see this year, we also have a wide variety of unique experiences, activities and events for you to enjoy throughout the festival. Whether you are coming for one day, or all nine, there is something fun for you to enjoy!
Check out this weekends experiences, activities and events below: |
| | | OPENING DAY HAT GIVEAWAY Courtesy of American Family Insurance JUNE 19 | 12PM |
| The first 10,000 fans to enter Summerfest on opening day, June 19, 2025, will receive an exclusive Summerfest hat while supplies last! |
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| | CELEBRITY PICKLEBALL TOURNAMENT JUNE 20 | 5PM |
| Calling all Pickleball lovers! Don’t miss the Celebrity Pickleball Tournament brought to you by Team Lammi, Pickleball Kingdom, Prolite, Picklecon, Civile, Triple Crown, and Centerline Athletics. Taking place at the Dean’s Dip Pickleball Village, you won’t want to miss your local favorites dinking it out! |
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| Juneteenth Celebrations at Summerfest - Summerfest will host a special opening ceremony with Northcott Neighborhood House that will recognize Juneteenth Day with performances, remarks from community leaders and special acknowledgment of Juneteenth scholarship recipients including Ms. Juneteenth, Mr. Juneteenth, Little Ms. Juneteenth, and Little Mr. Juneteenth. The ceremony will also feature special performances by national artists. Opening Ceremonies will take place at 6PM at the Aurora Pavilion. Plus don’t miss out on an evening of great performances from Gary Clark Jr., The Isley Brothers, Fabolous, Bow Wow, Ginuwine, Mike Jones, Joy Oladokun, and more!
Don’t miss the Summerfest Big Bang Fireworks Show live on the grounds on June 19 at 9:30PM, presented by Menards and WISN 12.
School of Rock - Check out the next generation of music superstars from School of Rock! Over 75 bands made up of talented kids from across the world will rock out on six different stages at Sumerfest on June 20 & June 21.
2’s Free’s and 3’s Basketball Challenge - Head to the Gruber Law Office’s Sportzone on June 19 at 1PM to compete in the ultimate basketball shooting challenge! You will have 2 minutes to complete a 21-spot shooting course. The top 4 contestants will each recieve two general admission tickets to come back to Summerfest.
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| | | Astral Relics of the Great North Woods
Explore a woodland dreamscape filled with giant, glowing forest spirits that join in a cosmic chorus of light and song. Inspired by the colors and textures of Wisconsin’s North Woods, “Astral Relics” invokes the wonder, beauty, and mystery of the untamed wilderness.
Developed by FuzzPop Workshop with support from Milwaukee World Festival, Inc., Bader Philanthropies, Herzfeld Foundation, Astor Street Foundation, Heil Family Foundation, Wilson Family Foundation, and Gleam at Olbrich Botanical Gardens.
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| | Kayak For Free Presented by Black Creek Cheddar
Head to the Black Creek Cheddar Cabin, located at the Summerfest Boat Launch on the north side of the grounds and get on the water for FREE! Kayaking sessions operated by Forward Outdor will bring a sense of adventure to the lakefront🌊 |
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| | THE AMERICAN FAMILY INSURANCE HOUSE
The American Family Insurance House is running all weekend- first come, first served, & FREE to enter for frestival attendees! Catch exclusive performances with festival headliners, customize festival swag and even grab a photo booth picture! This weekend's intimate acoustic performances are from Joy Oladokun, Ginuwine, Aly & Aj, Betty Who, Gigi Perez, Eric Bellinger, and Good Neighbours. |
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| MKE Airport Skyglider offers scenic views of Henry Maier Festival Park, Lake Michigan, and the entertainment below!
US Mode Lounge with UScellular - Designed to foster meaningful connections and promote healthier digital habits. Unplug and spend time with your friends and family is the US Mode Lounge! Challenge your friends in the NEW larger-than-life boombox game, commit to healthy digital habits by signing the US Mode pledge wall, and unwind in the shaded oasis.
Lexus Hole-in-One Challenge with 93.1 The Game - Tee up three balls for $10 for a chance to hit a Hole-In-One. The first person to hit a Hole-In-One wins $5,000. A portion of the proceeds will be donated to First Tee – Southeast Wisconsin, a non-profit organization that works with kids and teens to build character and instill life-enhancing values through the game of golf!
Dean’s Dip Pickleball Village - Can’t get enough Pickleball? We’ve got something for you! Dean’s Dip is serving up the ultimate pickleball experience with 2 courts on the north end of the grounds, offering open play all 9 days, instructor led classes, and tasty samples of their newest dip flavors.
WEEKEND ONE & TWO: Immerse yourself in the BAND-AID® Brand Splash Zone! Snap underwater illusion photos, score free swag and enjoy Waterproof fun. This summer, BAND-AID® is introducing new Waterproof Clear Adhesive Bandages - 100% waterproof, easy to apply and perfect for swimming, handwashing and sweating.Grab them from mini dispensers around the festival and catch a remixed version of the brand’s iconic “Stuck On You” jingle at the Sound Waves DJ Series.
Visit the Activity Zone on the south end of the grounds featuring the Wheel in the Sky at Summerfest – Operating noon to 11:30 p.m..
Elizabeth “Bo” Black Family Fountain - splash, and play the day away while keeping cool.
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| | | THIS WEEKEND ONLY: Pepsi Zero Sugar - We’re bringing back The PEPSI Challenge in honor of the campaigns 50th Anniversary. Try both Zero Sugar Colas and let us know which you prefer! All participants will receive a coupon for a FREE PZS at retail, so stop on by and let your taste decide with The PEPSI Challenge! |
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| | THIS WEEKEND ONLY: Gatorlyte - With a specialized blend of 5 electrolytes, Gatorlyte is providing Rapid Rehydration to Summerfest attendees. Be sure to come grab yours to stay hydrated!” |
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| | Centerline Athletics & Civile Lifestyle Apparel - GOT BIG DINK ENERGY? We want to see it! Stop by the Centerline Athletics & Civile Lifestyle Apparel booth to get your game on! Whether you're a fierce competitor or just there for the après pickle dinks and drinks, we've got exactly what you need to pickle on, in style. Come on by, you know you play! |
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| | Sargento - The Sargento Cheese Wheeler is hitting the road to Summerfest! This truck is made to bring fun and flavor to the table with free spicy mac & cheese, tasty challenges and plenty of prizes. Stop by for a bite and to make moments worth sharing with Sargento! |
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| | Drink Wisconsinbly knows how to party in true Wisconsin style, and you're on the guest list! Stop by the big red DW tent at Summerfest for this season’s lineup of t-shirts, sweatshirts, hats, drinkware, knickknacks and more. Perfect for vibing at a concert or sipping an Old Fashioned while spinning polka records at home. |
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| | Clover the world's smartest point of sale system, is back at Summerfest for the second consecutive year, powering payments and optimizing the festival experience. Clover ambassadors will be located just inside the South Gate, where attendees can dial up the fun with a multifaceted experience. Explore the power of small business technology in the Clover Mobile Showroom: The Road to Clover x Shark Tank Summit, where lucky fans will learn how to ‘Create their Own Luck', while capturing special moments in the on-site photo booth and winning the perfect festival essentials, courtesy of Clover. |
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| THIS WEEKEND ONLY - United States Air Force, Aurora Health Care, Window Nation, Wisconsin Lottery, Baya Bar, Milwaukee Education Partnership, Chita Furniture |
| ONGOING - Bush’s Baked Beans, Black Creek Cheddar, Bubbl’r, Lexus, Monster, US Army, Kohler Services |
| | Don’t miss any of the action - stay in town! We are proud to partner with several amazing hotels including the Sonesta Hotel, Brewhouse Inn & Suites, Doubletree, Saint Kate, Hilton and The Pfister Hotel. |
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