| | On top of all the amazing live music you can see this year, we also have 15 admission promotions providing free or discounted admission, a wide variety of unique experiences, activities and events for you to enjoy throughout the festival.
Whether you are coming for one day or all nine, there is something fun for you to enjoy!
Check out this weekend’s experiences, activities and events below⬇️ |
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| Looking for a way to support the community AND get free or discounted entry to Summerfest this weekend? Check out this weekend’s Admission Promotions 🔥👇 |
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| | | | | | | OPENING DAY HAT GIVEAWAY Courtesy of American Family Insurance June 19 | 12PM
The First 10,000 fans through the gates on opening day, June 19, will receive an exclusive Summerfest hat while supplies last. |
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| | HOVERCRAFT PROJECT STEM Experience Supported By Briggs & Stratton
Experience the interactive Hovercraft activation located near the Briggs & Stratton Big Backyard Stage. This experience is part of Briggs & Stratton’s broader sponsorship of The Hovercraft Project, an organization that brings hands-on STEM programming to 5th-grade classrooms nationwide. In partnership with Summerfest, this initiative will expand hands-on STEM learning opportunities for elementary schools across the Milwaukee area. Stop by to experience a portion of what students will learn this fall! |
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| 2’s Free’s and 3’s Basketball Challenge - Head to the Gruber Law Officess One Call…That’s All Sportszone on June 18 at 2:30PM to compete in the ultimate basketball shooting challenge! You will have 2 minutes to complete a 21-spot shooting course.
The Summerfest Big Bang Fireworks, presented by Menards and WISN 12 - Don’t miss this iconic firework show on June 18 at 9:30PM
Potawatomi Money Machine - June 18 until 4PM
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| | | RADIANT ECHOES By FuzzPop Workshop
Radiant Echoes is a monumental immersive art and sound experience, reverberating with light and created by community. This interactive experience was created by FuzzPop Workshop, with support from Milwaukee World Festival Inc., Herzfeld Foundation, Wilson Family Foundation, and other generous donors. |
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| | X-GOLF HOLE-IN-ONE CHALLENGE With 105.7 The Fan
Practice for FREE on the nearby X-Golf Simulator! Tee up three balls for a chance to hit a Hole-In-One. The first person to hit a Hole-In-One wins $5,000. |
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| | THE AMERICAN FAMILY INSURANCE HOUSE
The American Family Insurance House is running all weekend- first come, first served, & FREE to enter for frestival attendees! Catch exclusive performances with festival headliners, customize festival swag and even grab a photo booth picture! This weekend's intimate acoustic performances are from Stephen Jenkins of Third Eye Blind, Passion Pit, State Champs, Evan Honer, Hot Mulligan, flipturn, and Weston Estate. |
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| DRIPS by Pepsi - Bold Drinks, Big Vibes. Explore bold, refreshing, and indulgent sips crafted with iconic PepsiCo favorites. Find the one that matches your vibe at the can’t-miss Airstream on the lakefront.
Club Magenta - T-Mobile is bringing Club Magenta to Milwaukee for the first time ever. Open to T-Mobile members, UScellular customers and two guests, Club Magenta offers a premium festival lounge experience with elevated views of the T-Mobile Stage.
Pickleball Village presented by CD One Price Cleaners - Join the fun at your one-stop destination for dipping, dinking and all things pickleball! Enjoy Celebrity Pickleball Tournaments, clinics with pros, free play, and interact with pickleball vendors like Prolite, Centerline Athletics, and more. Come play, learn, and connect with the fastest-growing sport in the country! & Paddleboat
Kayak & Paddleboat Rentals by Forward Outdoor - located at the Summerfest boat launch on the north side of the park. Get on the water and enjoy the scenic lake and city views, operated by Forward Outdoor.
Elizabeth “Bo” Black Family Fountain - splash and play the day away while keeping cool.
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| | | | THIS WEEKEND ONLY: TASTE OF HOME X HELLMAN’S MAYO - Welcome to Sandwichfest! Stop by for a delicious bite and a whole lot of fun. Each day features a different crave-worthy Taste of Home sandwich sample. Play interactive games, strike a pose at our photo moment, and score fun giveaways while supplies last. |
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| | DUNKIN’ is BACK at Summerfest! Find your chill at Dunkin’ Refresherland with free Refresher samples, giveaways, and more. |
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| | MONSTER - You’re invited you to grab a complimentary cold Monster Energy drink & immerse yourself in the vibrant event area. Experience the thrill of interactive activities & connect with fellow fans in a lively atmosphere that embodies the Monster Energy lifestyle! Come join us and Unleash the Beast! |
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| | INSTAX - The instax™ Capture the Joy Tour hits the road with the JoyRide Dome, a colorful, road trip–inspired pop-up packed with playful photo moments, hands-on creativity, and instant joy. Guests can explore the new mini 13™ camera, create personalized keepsakes at the DIY keychain station, and capture memories designed to be printed, shared, and taken on the journey. |
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| | TRAEGER GRILLS - Summerfest just got smokier. Traeger is bringing real wood-fired flavor to the world's largest music festival, and trust us, your taste buds are about to have the best show of the summer. Stop by to see the latest grills and griddles up close, get hands-on demos from the pros, and score exclusive deals you won't find anywhere else. |
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| THIS WEEKEND ONLY - Urban Air, Goya Foods, Experimental Aircraft Association |
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| ONGOING - Discourse Coffee, Capital Vacations, PKSD, US Navy, Wisconsin Lottery, Bubbl’r |
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| | Don’t miss any of the action - stay in town! We are proud to partner with several amazing hotels including the Sonesta Hotel, Brewhouse Inn & Suites, Doubletree, Saint Kate, Hilton and The Pfister Hotel. |
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