Summer's in full swing, and we've got a packed month ahead. Sturgis prep, a can't-miss sitewide sale, and a few tips to keep your ride protected through the heat. Let's get into it.
IN THIS EDITION
🎆 Independence Day Sale:Our biggest sitewide sale of the summer, tiered savings up to 30% off. Live for a limited time.
🏍️ Sturgis Rally: The 2026 Sturgis Motorcycle Rally is almost here. We'll be there, so will you? Here's what to expect and how to get ready.
☀️ Summer Detailing Tip 101: Heat, UV, and road grime are brutal this time of year.
🤫 Plus, New Updates are Live!
Gearing Up for Sturgis 2026
We're getting ready for another incredible year at the Sturgis Motorcycle Rally! If you're heading to Sturgis, stop by the TopCoat Building at Pappy Hoel Campground to see live product demonstrations, meet the team, and take advantage of exclusive rally specials. Can't make it? Follow us on social media for daily updates, behind-the-scenes content, giveaways, and all the action from Sturgis.
This year marks America's 250th birthday, and we're celebrating the only way we know how, with our biggest sitewide sale of the year. Save up to 30% off, with tiered savings that stack automatically:
Hot summer roads, UV rays, and rain can quickly fade and dry out your tires. Keep them looking deep black and protected with TireDress. It delivers a clean, natural-looking sheen that lasts for months, without the greasy sling, sticky residue, or mess common with traditional tire dressings.
We completely redesigned the TopCoat website to make shopping easier than ever. With a cleaner look, improved navigation, and a simpler way to explore the TopCoat system, it's now easier to find the right products, learn how they work together, and get the best results with confidence.
