TravisMathew - September 19, 2025

Your Color Story Starts Here

Fresh hues, standout shades, and new arrivals made to turn heads...

Hey there,

We’re kicking off fall with bold arrivals in this year’s standout colors—and each one brings its own energy.

First up: Azzurro—a crisp, clean blue that’s subtle but never boring. It’s calm, confident, and made to get noticed in all the right ways.
You’ll find it across fresh styles like the Coastal Scenery Tee, Featherweight Cove Polo, and Frequent Lodger Snapback Hat—each one designed to bring a cool edge to your fall lineup.

Feeling bolder?
Marlin goes deeper. It’s a darker, moodier shade with all the versatility you need. Sharp enough for the office, relaxed enough for the weekend. Find it in the Perspective Shift Polo, Featherweight Open Bay Polo, and No Looking Back Tee.

And for standout status, look to Damson—a rich, elevated color that makes an impact without saying a word. From the Cloud Polo to the Overhead Compartment Short and Bungee Jump Polo, Damson brings depth to your everyday essentials.

Three new colorways. One fresh fall rotation.

All the best,

Ryan Ellis

TravisMathew CEO