Brad's (and Val's and Alex's) favorite food finds for the new year!

Hi Food Lover,

There are three of us, really, that select all the foods you see in our catalog and on our website: Alex, Val, and me.

Val "designs" the catalogs. She picks the products that will go in the catalogs, decides what the features and themes will be, then works with the illustrators and graphic designers to make it all a reality.

Alex heads up digital marketing and goes through all the emails, notes, chats and general feedback on how to make the shopping experience as pain-free as possible.

And then you know me. I send emails and jump around in front of cameras.

But we are food finders at our core. We each have our lists of favorite finds and we "fight" to get them in the catalog or website. (There's a lot of overlap on our lists, so it's easy work.)

At the end of our negotiations, we get to share all the new foods we love with you! Everyone wins.