ALEX AND ANI - November 1, 2025

Barbie. Wizard of Oz. Birthstones. Did you catch them all?

October’s standout launches are here.

Celebrate ambition and possibility with Barbie™ Professions bracelets that empower every career dream and feature iconic pink details.

Dream It. Do It.

Celebrate ambition and possibility with Barbie™ Professions bracelets that empower every career dream and feature iconic pink details.

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Magic In Every Mantra

The Wizard of Oz™ Wicked Witch Broom Bypass Cuff

The Wizard of Oz™ Glinda Wand Bypass Cuff

Hidden messages, iconic Wizard of Oz™ characters, and symbolic charms that tell a story of courage, heart, and home.

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Wear Your Heart

October 'Serenity' Heart Birthstone Charm

November 'Balance' Heart Birthstone Charm

Add meaning to your stack with birthstone hearts engraved with words that embody each stone's spirit.

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Ends Tomorrow | Early Access Holiday Shop | Get 10% Select Styles with code VIP10

Free Charm Base with bundle purchase | SHOP NOW

Get up to 40% off select Fall and Halloween styles found at https://www.alexandani.com/collections/fall-halloween-sale. No code needed; discount automatically applies at check-out. Promo runs from 8:00 AM on 10/29/2025 to 11:59 PM on 11/01/2025. Discount is not valid on the purchase of licensed collabs, e-gift cards or corporate gifting orders. No adjustments on previously made purchases. Cannot be combined with other discounts, offers, or promotions unless otherwise noted. Void where prohibited by law. ALEX AND ANI associates not eligible. In stock items only.

Get 10% off select Holiday styles found at https://www.alexandani.com/collections/vip-shop. Must enter code VIP10 at checkout. Promo runs from 8:00 AM on 10/24/2025 to 11:59 PM on 11/01/2025. Discount is not valid on the purchase of licensed collabs, e-gift cards or corporate gifting orders. No adjustments on previously made purchases. Cannot be combined with other discounts, offers, or promotions unless otherwise noted. Void where prohibited by law. ALEX AND ANI associates not eligible. In stock items only.