ALEX AND ANI - July 17, 2025

How to DIY with Summer Charms

It’s as easy as 1-2-3 - get started with our custom Charm Builder...

Alex + Ani

One Week. All The Charm. | CHARM WEEK

Your Charms, Your Story | Build Your Charm Stack| GET STARTED

You’re just 3 steps away from your personalized summer stack.

DIY your look so it’s 100% you with our customized Charm Builder.

1. Choose Your Base

Image of Everyday Paperclip Chain Bracelet

Image of Figaro Charm & Layering Necklace

Image of Everyday Box Link Chain Bracelet

2. Choose Your Charms

Image of Desert Vacation Mini Charm Set

Image of 'Mom' Elongated Interchangeable Charm

Image of Mountain Vacation Mini Charm Set

3. Wear Your Charms

Image of Girl Mom Interchangeable Charm Necklace

Image of New Beginnings Trio Interchangeable Charm Bracelet

Image of Wisdom Trio Interchangeable Charm Necklace

This Week Only | Spend $125 FREE Year in Charms Gift Set | SHOP NOW

Styled by You

Styled by You

DIY it beyond your wrist.

Clip, twist, and sparkle - your hair just got charmed.

Hot Summer Savings

20% OFF Symbol of the Month Bundle | SHOP NOW

Free Charm Base with bundle purchase | SHOP NOW

Anklets Buy One, Get One 30% OFF | SHOP NOW

Deal of the Month Starting at $16 | SHOP NOW

Instagram

Tiktok

ALEX AND ANI 200 Midway Road Unit 20160 Cranston, Rhode Island 02920
Ⓒ 2025 | All rights reserved.

Unsubscribe from receiving emails.

*Get a FREE 'Year In Charms' Mix + Match Charm Bracelet Gift Set (while supplies last) with your $125+ purchase. No code needed. Free Gift Set will be automatically added to cart with your valid purchase. Offer runs from 8:00 AM EST on 07/14/2025 to 11:59 PM EST on 07/20/2025. This promo does not apply to purchasing e-gift cards or corporate gifting orders. Cannot be combined with any other offer. No adjustments on previously made purchases. Void where prohibited by law. ALEX AND ANI associates not eligible. In stock items only.