Hi there, COCOLAB started with problems we couldn’t ignore. Chrystle spent her days drilling cavities and treating the same issues repeatedly. I’d just quit finance to launch an online art company, yet couldn’t sell a single piece. Chrystle saw the real flossing problem—people wanted healthier smiles, but the habit never stuck. She asked me to join her in fixing it together. From her San Francisco apartment, we whisked toothpaste in our KitchenAid and tested floss materials, obsessing over every texture, flavor, color, and tiny detail that could make flossing effective and fun. Tech friends thought we were nuts to build an online floss brand—who cares about floss? But Chrystle was convinced better oral care could transform people’s health. The problem had to be solved. Ten years later, we’re still all-in on best-in-class products you’ll love and feel good about—designs that care for the planet as much as your oral microbiome. We wake up energized by the mission every day. Thank you for being part of it. This Women’s History Month, we’re so proud of our team. Talented, creative women bring the COCOLAB vision to life—from design and manufacturing to delivery at your door. We feel lucky to live in a time when women can build, lead, and create together daily. The team asked me to paint a set in honor of the month. Cat’s Sunday Brunch came from the same spark that started COCOLAB: joy hides in tiny daily rituals and everyday moments. Inspired by backyard brunches and our mom’s love of hosting, it celebrates presence, togetherness, and nature’s simple abundance. With love,
Cat & Chrystle
Co-founders, COCOLAB | 
