Hey Lifebooster, I wanted to take a few minutes a month and personally check in with you.
I figure since you’re supporting us, the least I could do is to give you a bit of an inside scoop into what’s going on in Lifeboost.
That work for you friend?
Thank You For A Successful Lifeboost Day!
Yesterday ended our 4th Annual Lifeboost Day. We ran some killer promotional offers as a way to show our appreciation for YOU as the customer. Our belief is CUSTOMERS FIRST. And we work our hardest to make sure that you're happy and taken care of if you have a problem, or simply with promotions, (We all love a good deal) And while we are far from perfect, just know that we are constantly learning, tweaking and focusing on better ways to serve you.
My biggest pet peeve is poor customer experience.
New Products
We have a few in the pipeline at the moment. One of them is a new product called Mindflow.
Mindflow is an instant coffee combined with collagen and brain supporting nutrients. I created this for a couple different reasons:
1. I have a personal interest in brain health / longevity. Between my family and my wife’s family, there is a large history of dementia, and Alzheimer's disease.
My grandmother died of dementia, and one of my biggest regrets in life was not being able to help her. At that time, I was in my first year of Chiropractic school, living far away from my family. Also, I was still “Little Charlie” so no one would listen to my advice.
2. According to a study done by Blue Cross Blue Shield, Early-Onset Dementia and Alzheimer’s Diagnoses Spiked 373 Percent for Gen X and Millennials. I’m Gen X 😳.
I believe it’s more important now than ever to optimize your brain health and “feed” your brain building blocks to enhance and prevent issues in the future.
At a minimum look into taking a quality fish oil that is wild caught from small fish (less bioaccumulation of heavy metals and toxins) and high in DHA/EPA. (Of course make sure to check with your health care professional before making any changes to your diet/exercise/supplements)
I constantly test brain nutrients and nootropic supplements. The ones I feel are the best, I’ve added to Mindflow. (Besides fish oil, because that would be gross)
Since I love the ritual of my morning cup of Lifeboost, Mindflow will be my afternoon pick me up. (Once I can get my hands on a bag)
How much longer before it’s released?
The only answer I can give is… hopefully soon. Creating new products is like herding cats. The more complex the product, (Mindflow has quite a few different ingredients) the longer it takes.
There are so many points that can delay you such as finding the right organic coffee as a base. I’ve tested over 10 and rejected 9. And then we move through each ingredient, trying to find the absolute best based on how it functions, and how it tastes.
And then… you get a delay on shipping because there is a war in the country at the moment. So, they have to wait a week or two before they can send it. (This really happened)
I”m a firm believer that perfection is the enemy of progress. EXCEPT when it comes to making a product. I’m obsessed with making the absolute best.
If you are spending your hard earned money with Lifeboost, I want to make sure you are getting the results you want and that it tastes great. So, we keep dialing it in. I will say we are CLOSE.
Be on the lookout for more information soon. And feel free to reply to this email with any questions, comments or ideas. We built this company to serve YOU, and your opinion MATTERS.
Book I’m reading
I just finished Metabolic Freedom by Ben Azadi. I’ve always been obsessed with optimizing health and healing since high school. I enjoyed this book because he talks about “metabolic flexibility” which is basically the body’s ability to switch between burning fat for energy and carbs for energy.
Being metabolically flexible boosts your body's fat burning efficiency, stabilizes energy levels and helps with inflammation according to Ben.
I have more thoughts on this that I will share at a later date. :-)
Alrighty, this turned out to be longer than I thought lol. Make it an amazing day today and know that we’re doing our best over here to make Lifeboost the healthiest, tastiest coffee on the planet!
If you have any comments, questions, or suggestions, PLEASE just respond back to this email. We take your feedback to heart plus we love hearing from you and connecting!
