Patagonia - October 8, 2025

New colors inspired by the Pacific Northwest

See the new colors in stores now.

Our design team took a trip to the evergreen forest of the Cascade Mountains in the Pacific Northwest to find our colors for the season. See two of their many inspirations below.

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Brisk Purple

Inspired by ripe pine cones on subalpine fir, Brisk Purple is an unexpected pop of color you’ll see on a wide range of our products and accessories this fall.

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Cascade Green

A fall staple, Cascade Green is inspired by the Sitka spruce of the San Juan Islands. It’s not blue enough to be teal, but it has just enough to remind you of where ocean meets forest.

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New Arrivals

An assortment of clothing inside a Patagonia retail store.

Walk into any of our retail locations to see the new Fall ’25 patterns. Feel the fabrics, try things on and chat with our knowledgeable staff. Our stores are where Patagonia comes alive. Each one is a unique expression of the region it calls home. Drop in, say hi and connect with your Patagonia community.

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