Adam here, Peak Design Head of Marketing*, wishing you and yours a Happy Black Friday. Us marketers love a good holiday, today is our holiest of days. Our Super Bowl. Our Daytona 500. Our series finale of Breaking Bad. Black Friday is a holiday created by marketers, for marketers—a special day for My People. If you have marketers in your family, call them today. Hug them. Tell them you appreciate their limited-time offers, BOGOs, doorbuster discounts, and other relentless efforts to make people want to buy stuff. They’ll appreciate it, more than you’ll ever know. |