South Dakota - December 18, 2025

🎬 Travel South Dakota Presents: Into the Roundup 🦬

In the West, tradition runs deep. You can feel it in every thundering hoof, every cloud of dust, every well-worn story that only gets better through the years. Live the traditions as you go behind the scenes of the Custer State Park Buffalo Roundup – a Western legend that rides on. Cue the whip-crack sound effect.

THE RIDE

It’s one thing to watch the world’s largest buffalo stampede from the crowds. It’s another to ride through the dust and thunder on horseback. In this episode, see what it’s like to chase bison across the plains during 90 minutes of raw adrenaline.

THE PURPOSE

Once nearly lost to extinction, Custer State Park's American bison have risen from a herd of 36 to 1,300 strong. In this episode, we understand the Buffalo Roundup’s vital role in preserving and protecting one of North America’s most iconic animals.

THE LEGACY

The Buffalo Roundup’s story runs deep, rooted in a heritage that refuses to fade. In this episode, we step back through time and see how this living tradition continues to ride strong, carrying the legacy of the Old West from one generation to the next.

THE COMPANION

There’s a lot more than just reins between a rider and their horse. There’s a relationship of movement, trust, and understanding. The buffalo may be the star of the Roundup, but without the horse, the show could never run. In this episode, we dive into that relationship between rider and horse.

THE BACKDROP

While other roundups exist, none take place against the backdrop of South Dakota. Here, the vistas stretch on forever, and the spirit of the West roams free. In this episode, we discover why a Buffalo Roundup this big, bold, and beautiful could only happen here.

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