Small steps, lasting change—where we stand today. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
I’ve always wanted VIOLETTE_FR to represent progress—not perfection, but movement forward. This mission is deeply personal to me, shaped by my upbringing, motherhood, and years spent working with beauty products. And the more I’ve learned, the more I’ve realized how complex it all is. When you start to really dig in, you see that not everything is as clear—or as effective—as it first seems. That’s why it’s so important to me that we go beyond simply checking boxes, and instead focus on doing the work thoughtfully and honestly. Creating anything comes with impact. There is no way around that. But for us, it’s about asking—how can we do it better? How can we reduce, rethink, and continue to evolve the way we create, even within those limitations? Today, I’m so proud of the steps we’ve taken—from responsibly sourced ingredients to packaging made with post-consumer recycled materials and intentional partnerships. And we’re committed to continuing that work—learning, improving, and pushing ourselves further as we grow. If you’re curious to learn more, you can explore our full sustainability commitments on our site. And as always, we’re open—your questions, your thoughts, your ideas. This is something we’re building together. Avec Amour, Violette
| | | | | Our cult-favorite 3-in-1 cream spray—refillable to reduce plastic waste with every use. |
| | | | | | | | Our signature dry shampoo brush—refillable by design to minimize plastic waste over time. |
| | | | | | | | Our velvety, bold matte liquid lipstick—carmine-free, creating the richest red without this common non-vegan ingredient. |
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