As someone who’s always struggled with dry lips—both personally and at work—I knew there had to be a better solution for lip health. On set, I became known for creating bold lip looks that required the right prep to minimize retouching. Yet no matter how many I tried, no single lip balm ever truly worked. So I started questioning everything—unlearning old habits, digging into clinical studies, and speaking with experts and friends—all to truly understand what lips need to stay healthy. Then, I worked closely with labs to bring everything I’d learned to life in one formula. After six years of development (and a lifetime of dreaming), I’ve finally created the solution I was searching for—and it’s almost here. Avec amour, Violette | 
